Across the GCC and Egypt we seek and secure experiential brand extension opportunities for MGM, for various IPs such as James Bond, Robocop, Legally Blonde, Pink Panther, Vikings and Rocky, to name a few. We engage and negotiate with various partners, developers and operators with an agile management philosophy on the ‘go to market’ strategy, optimising sustainability and profitability. The work also includes research, target market analysis and the planning and project managing of a 1/3/5 year strategy for each IP.
